Geneva Luxury Week

From 9 to 20 November 2025, Geneva will host Sotheby's Luxury Week, a major event featuring exceptional auctions in the fields of watchmaking, jewellery and objets d'art. This series of sales offers collectors and enthusiasts rare and historic pieces that reflect the expertise and innovation of the greatest Houses.

Important Watches – 9 November 2025

The day will begin with the ‘Important Watches’ sale, which will feature iconic watches from prestigious brands such as Patek Philippe, Rolex, Audemars Piguet, Vacheron Constantin and Cartier.

Among the highlights is the Cartier Portico Mystery Clock, owned by industrialist Gunter Sachs since 1966. Combining elegance and watchmaking engineering, this clock is distinguished by its exposed mechanism, creating the illusion that the hands are floating in the air. This unique and iconic clock has only been offered on the market on rare occasions and is a lot of historical and aesthetic importance.

Another highlight of this sale is the Rolex Oyster worn by Mercedes Gleitze, the first British woman to swim across the English Channel during her famous ‘Vindication Swim’ in 1927. This model, made of 9-carat yellow gold before the screw-down crown was patented, accompanied Gleitze during her more than ten-hour immersion in the icy waters of the English Channel, withstanding temperature variations and extreme conditions. This historic timepiece symbolises a major turning point for Rolex, which now associates its name with performance and adventure, while marking the birth of what would become modern sports watchmaking. The watch is estimated at over CHF 1 million (£1.3 million) and will be auctioned for the first time in 25 years.

For more information on this sale, please visit the following link:

Important Watches – 9 November 2025

A Celebration of Breguet’s 250th Anniversary – 9 November 2025

That same evening, Sotheby’s will celebrate Breguet’s 250th anniversary with an exceptional sale, the largest organised in 30 years. The event pays tribute to Abraham-Louis Breguet and his incomparable watchmaking heritage.

Among the highlights will be a perpetual tact watch from 1827, created for King George IV. This exceptional timepiece bears the royal monogram on the case back and illustrates the ingenuity and expertise of the House. The sale will also include other rare pieces from the Breguet family collection. This unique selection bears witness to the history and innovation that have shaped modern watchmaking.

For more information on this sale, please visit the following link:

A Celebration of Breguet’s 250th Anniversary – 9 November 2025

Fine Watches – 28 October 2025

The Fine Watches sale will present a refined collection of vintage and contemporary watches, highlighting iconic models and creations by independent watchmakers. This sale is an opportunity for collectors to discover high-quality pieces, prized for their rarity and provenance.

For more information about this sale, please visit the following link:

Fine Watches – 28 October 2025

Royal & Noble Jewels – 12 November 2025

On 12 November, the ‘Royal & Noble Jewels’ sale will offer jewellery of royal and noble provenance, including unique collections from European families. These pieces bear witness to an exceptional heritage and offer collectors the opportunity to acquire objects of history and prestige.

For more information about this sale, please visit the following link:

Royal & Noble Jewels – 12 November 2025

High Jewellery – 12 November 2025

On the same day, the High Jewellery sale will showcase creations by Cartier and Van Cleef & Arpels, as well as a selection of exceptional diamonds and precious stones. The centrepiece of this sale will be The Glowing Rose, a 10.08-carat Type IIa pink diamond with VVS2 clarity, accompanied by a GIA certificate. This rare and luminous diamond, sourced from the Lulo mine in Angola, will be presented in a custom-made case created by British jeweller Boodles.

For more information about this sale, please visit the following link:

High Jewelry – 12 November 2025

Fine Jewellery – 31 October 2025

The Fine Jewellery sale will open on 31 October, offering a journey through the art of jewellery, with 19th-century creations and pieces by Cartier, Van Cleef & Arpels and Bulgari, accompanied by coloured gemstones and exceptional engagement rings.

For more information about this sale, please visit the following link:

Fine Jewelry – 31st October 2025

Annecy Sotheby’s International Realty and Sotheby’s share a common commitment to excellence, refinement and rarity. Just as auctions bring together exceptional pieces and showcase the expertise of the greatest Houses, our selection of prestigious properties reflects the elegance, quality and attention to detail that have made Sotheby’s reputation. Whether in art, watchmaking or real estate, we celebrate a heritage of distinction and high standards, offering our clients experiences and properties that live up to these values.

For more information on Sotheby's Luxury Week in Geneva, please visit the following link: Luxury Week – Sotheby's Geneva